Posted inTech

Company harnesses big data to let businesses mount targeted, hyper-local marketing campaigns

Using big data in a marketing campaign makes it more effective and offers sharper insights, Cebu businesses were told Thursday. Talas Data Intelligence, Inc., the big data company of the PLDT Group, provided a preview of its Market Builder service during Thursday’s Cebu launch of PLDT #MyNumber in Radisson Blu Cebu in Cebu City. MarketBuilder […]