After hosting several successful webinars aimed at guiding businesses, retailers, and consumers in the new normal, the Philippine Retailers Association-Cebu has more lined up for the coming days.

For today and tomorrow, October 5 and 6, 2020, PRA is holding the second installment of “Rethinking Our Business and Repurposing Our Facilities for Survival and Sustenance #Diskarte.” The webinars are scheduled throughout the holding of The Great Cebu Sale (TGCS) 2020 from September 15-October 31.

The group calls on such sectors as Hardware, IT & Home Stores, Restos, Bake/Coffee Shops, Gasoline Stations, Spa and Salons, Gyms, Academes, Online Sellers, and other retailers to grab the opportunity and join the free webinar.

Speakers will share tips and best practices on how to stay relevant and competitive under new normal times for business. To join, details and link below. The webinar starts at 10 a.m. Participants are encouraged to log-in by 9:40 a.m. Click on this link to register for the event :

Webinar participants last Sept. 28 & 29.
Webinar participants last Sept. 28 & 29

WHEN : October 5, 2020 (Monday) from 10:00 AM to 12:00 NN
Click this link to join:
Zoom Meeting ID: 874 4451 3584
Zoom Passcode: GCS2020

WHEN : October 6, 2020 (Tuesday) from 10:00AM to 12:00 NN
Click this link to join:
Zoom Meeting ID: 841 6476 2428
Zoom Passcode: GCS2020

“We have scheduled various webinars throughout the sale period to stimulate interest from the public,” said Raki Urbina, co-chairperson of the GCS.

The Great Cebu Sale Chairperson Camille Aldeguer

Other webinars scheduled for the month of October:

  • Redefining and Optimizing the Essential Components of Retail in these Most Challenging Times
    October 12 and 13
  • Leading by Emotional Intelligence with Stressed-out Workforce and Anxious Guests and Customers
    October 19 and 20
Chef Raki Urbina, Great Cebu Sale Co-Chair

A similar activity, dubbed the “Rethinking our Business and Repurposing our Facilities for Survival and Sustenance #Diskarte” was held on September 28 & 29. A total of 60 participants joined, including the following establishments: Pillows Hotel, Rusem International, Cebu Hilltop Hotel, MJ Hotel and Suites, Waterfront Airport Hotel & Casino, Shangri-La, Basic Graphics Inc., Cebu Hotel Plus, Cebu Grand Hotel, Cebu Palm Grass Hotel, Island Souvenirs, Cebu Parklane International Hotel, Quest Hotel and Conference Center Cebu, HRRAC, Anjo World Theme Park, Laguna Group, WeeDoo, Mi Department Store, Hyundai Cebu Inc., One Central Hotel & Suites Corp., Kandaya Resort, Expressions Stationery Shop Inc., Amethyst Boutique Hotel Cebu, Golden Prince Hotel & Suites, Goldberry Suites & Hotel, Cebu Primera Food Industries Inc., SM Consolacion, Mang Tinapay, HRRAC, and CGM Hotel Consultancy.

Philippine Retailers Association-Cebu Chapter President Chester Lim

The webinar series are being overseen by trainer and resource speaker Francisco Dela Cruz, who is from Bocaue, Bulacan. He has a total of 35 years working experience, 17 of which were spent in different countries in the Middle East. His various roles included being Hospitality Training Manager of Sheraton Hotel in Kuwait – a 5-Star Luxury Collection Hotel and Retail Training Manager of Alshaya Retail Group in the Middle East. His work experiences in the Philippines included being a Branch Manager (or Senior Retail Operations Manager) of many SM Stores in the Philippines, a Planning and Budget Analyst at Philippine National Oil Company, and Evening Professor of Business Management and Marketing at the Polytechnic University of the Philippines.

Trainor Francisco Dela Cruz.

According to Camille Aldeguer, TGCS chair, said they will be tapping event organizers and wedding planners for a possible collaboration with hotels, resorts, and restaurants to bring in more guests to hold events and functions.

“It should be a welcome development for hotels that hold functions; however, mass gatherings are still prohibited,” PRA-Cebu Chapter President Chester Lim said. works with the top brands in the country to reach out to the Cebu market. For inquiries, please send an email to [email protected].